Website projects require intense and clear processes. We want to make sure you are fully prepared, so there’s less confusion, back and forth, and overwhelm.
Markowski Studio believes in collaboration. Allowing you to have full control over providing feedback helps us find the best solutions that you are excited about. One of the pieces of collaboration that is crucial for a seamless website project is providing materials up front.
There are equal parts collaboration and the actual design process.
Here are 5 things to prepare before your website design project.
1. Your business inside and out.
You need to be able to know how to communicate with your selected creative studio on your brand strategy, creative direction, target audience, solutions, expectations, and more. Collaboration is key to building a website that attracts and converts. Knowing your target audience, mission, goals, measures of success, brand guidelines, and expectations is a high priority. when designing a strategic and timeless website that will convert your audience into customers/clients. During Markowski Studio website projects, we provide a website strategy presentation and site map to make sure we’re on the same page and are exceeding your expectations. This allows us to stay focused and create a result-driven final product!
2. Copywriting and content
We highly recommend working with an experienced copywriter to write out your website copy and content. Having your copy upfront is beneficial for the design process, so we don’t have to go back and forth with different layouts and decisions. Working with a copywriter has many benefits. One of the main benefits is nailing down your messaging and brand voice that you can carry throughout everything else in your business. Markowski Studio partners with copywriters to help you build a converting website. We understand that some businesses don’t want to invest in copy, so we also provide website copy prompts and templates to help DIY the copy!
Photography can make or break your final website design. It’s so important to have high-quality photos that are thoughtfully directed to align with your branding and your website design. A lot of the time, designers actually make creative decisions based on the photography you provide them, so this is such an important thing to have prepared for when the website design process starts! We recommend having up to 10-20 images for your website. Some require more or less.
Once you book your spot with us to build out your website, it’s important to set time aside for any calls or file requests. There is some client homework that goes along with collaborating on a website build, so having extra time in your busy schedule to complete these tasks for the project to move along smoothly, is crucial!
Booking a website design project can be pretty time-consuming, a hefty investment, and require some patience. Being fully committed and excited about the project instead of it being a drag supports the quality of the experience and the project itself! Definitely communicate any questions or concerns to the designer. We encourage open and honest communication when working with our clients to ensure their experience exceeds their expectations and that they have control over the final product!